AFC renews partnership with MATCH Hospitality Asia for AFC Asian Cup Saudi Arabia 2027
The Asian Football Confederation (AFC) has announced the renewal of its partnership with MATCH Hospitality Asia as the exclusive provider of the commercial hospitality programme for the AFC Asian Cup Saudi Arabia 2027.
The AFC Asian Cup Saudi Arabia 2027 will once again offer an opportunity for fans to enjoy an elevated match experience at Asia’s most prestigious men’s national team competition through MATCH Hospitality’s multi-tiered hospitality programme across Saudi Arabia.
Following the overwhelming success of the AFC Asian Cup Qatar 2023, which saw record-breaking spectatorship of more than 1.5 million fans and over 40,000 guests enjoying Official Hospitality, the AFC Asian Cup Saudi Arabia 2027 promises to exceed expectations and solidify Saudi Arabia’s status as a world-class sports destination for attendees from across Asia and beyond.
Datuk Seri Windsor John, the AFC General Secretary, said: “The AFC is firmly committed to building on the resounding success of the record-setting AFC Asian Cup Qatar 2023 and the extension of our partnership with MATCH Hospitality Asia represents another decisive step in our efforts to provide our passionate fans with an unrivalled match experience.
“We look forward to working closely with MATCH Hospitality Asia as we strive to stage the greatest-ever edition of Asia’s crown jewel in Saudi Arabia in 2027.”
Enrique Byrom, Chairman of MATCH Hospitality Asia said: “The whole MATCH Hospitality Asia team is very proud to have been appointed for a second consecutive AFC Asian Cup as the exclusive Official Hospitality Provider and we are certain that this next edition of the AFC Asian Cup will yet again provide an exceptional sporting experience for fans. We very much look forward to applying our expertise and experience to the event and working in close collaboration with the AFC and Local Organising Committee to deliver an outstanding Official Hospitality Programme.”
Patrick Murphy, Board Member and CEO at Asia Football Group, added: “After the massive success of the hospitality programme of the AFC Asian Cup Qatar 2023, we are delighted to have MATCH Hospitality Asia on board once again as the provider of the hospitality programme for the AFC Asian Cup Saudi Arabia 2027. We are confident in their ability to take this even further and develop a more comprehensive and more successful hospitality programme for the next edition of the competition.”
MATCH Accommodation Asia has also been endorsed by the AFC as an “Official Accommodation Agency” and the “Official Ticket & Accommodation Agency” of the AFC Asian Cup Saudi Arabia 2027” and will operate a seamless programme within Saudi Arabia for fans wishing to coordinate their ticket and accommodation purchases for the event.
